Boardbags from recycled materials


You already know the 2014 Hurley Pro at Trestles was a thriller. Jordy Smith and John John Florence jostled for the lead all day during the final, and the event wasn’t decided until the last two minutes, when Jordy closed with a buzzer-beating full rotation to escape with the win.

But the fun isn’t over. This year the World Surf League and Rareform are teaming up to bring you a unique piece of the action. In an effort to keep the trash bins (and our landfills) a little bit emptier, the WSL has commissioned the banners from the Hurley Pro to Rareform, and Rareform is doing what they do best—turning billboards into high quality, one of a kind bags.

The limited-edition Hurley Pro collection from Rareform includes surfbags, change mats, laptop sleeves, and tote bags. Each piece is crafted from the sharp tri-color banners from the event. Like all Rareform goods, the collection is durable, stylish, one of a kind, and made right here in California. These products were made specifically for the WSL as a pilot program, but look for the partnership to continue and bags from your favorite contests to be available soon.

The WSL and Rareform make perfect partners. The WSL is dedicated to bringing the athleticism and drama of pro surfing to fans worldwide, and equally committed to sustaining our playground. Likewise, Rareform aims to help action sports athletes stylishly stash their stuff, all while making an investment in the environment. With the WSL sponsored Rareform Hurley Pro collection, athletes can own a little piece of history, too.